{"id":314618,"date":"2026-05-23T06:03:48","date_gmt":"2026-05-23T06:03:48","guid":{"rendered":"https:\/\/wordpress.org\/plugins\/virtevo-insights-store-analytics-churn-prevention\/"},"modified":"2026-05-23T06:31:58","modified_gmt":"2026-05-23T06:31:58","slug":"virtevo-insights","status":"publish","type":"plugin","link":"https:\/\/ca-valencia.wordpress.org\/plugins\/virtevo-insights\/","author":23501794,"comment_status":"closed","ping_status":"closed","template":"","meta":{"version":"1.0.7","stable_tag":"1.0.7","tested":"7.0","requires":"6.0","requires_php":"8.0","requires_plugins":null,"header_name":"Virtevo Insights \u2014 Store Analytics & Churn Prevention","header_author":"Virtevo","header_description":"Store analytics dashboard with RFM churn prediction, period comparison (MoM\/QoQ\/YoY\/YTD), advanced analytics and automated PDF & Excel reports for WooCommerce.","assets_banners_color":"0a0a0e","last_updated":"2026-05-23 06:31:58","external_support_url":"","external_repository_url":"","donate_link":"","header_plugin_uri":"https:\/\/virtevo.bg\/virtevo-insights","header_author_uri":"https:\/\/virtevo.bg","rating":0,"author_block_rating":0,"active_installs":0,"downloads":56,"num_ratings":0,"support_threads":0,"support_threads_resolved":0,"author_block_count":0,"sections":["description","installation","faq","changelog"],"tags":{"1.0.7":{"tag":"1.0.7","author":"ehristov","date":"2026-05-23 06:31:58"}},"upgrade_notice":{"1.0.0":"

Initial release. Install and activate \u2014 free dashboard is ready immediately.<\/p>"},"ratings":[],"assets_icons":{"icon-128x128.png":{"filename":"icon-128x128.png","revision":3544788,"resolution":"128x128","location":"assets","locale":"","width":128,"height":128},"icon-256x256.png":{"filename":"icon-256x256.png","revision":3544788,"resolution":"256x256","location":"assets","locale":"","width":256,"height":256}},"assets_banners":{"banner-1544x500.png":{"filename":"banner-1544x500.png","revision":3544788,"resolution":"1544x500","location":"assets","locale":"","width":1544,"height":500},"banner-772x250.png":{"filename":"banner-772x250.png","revision":3544788,"resolution":"772x250","location":"assets","locale":"","width":772,"height":250}},"assets_blueprints":{},"all_blocks":[],"tagged_versions":["1.0.7"],"block_files":[],"assets_screenshots":[],"screenshots":{"1":"Main Dashboard<\/strong> \u2014 KPI cards, revenue chart and sales heatmap","2":"Period Comparison<\/strong> \u2014 Month over Month overlay chart and comparison table","3":"Customer Profiles<\/strong> \u2014 RFM segments and churn scores","4":"Churn Risk Dashboard<\/strong> \u2014 At-risk customers with revenue at risk","5":"Export Page<\/strong> \u2014 Excel and PDF export options","6":"Settings Page<\/strong> \u2014 Configure email reports and preferences","7":"Advanced Analytics<\/strong> \u2014 CLV, revenue forecast and product affinity","8":"PDF Report<\/strong> \u2014 Branded PDF report with charts and data","9":"Email Report<\/strong> \u2014 Branded HTML email with KPI cards"}},"plugin_section":[262246],"plugin_tags":[232,264072,3654,264073,158896],"plugin_category":[36],"plugin_contributors":[264074],"plugin_business_model":[],"class_list":["post-314618","plugin","type-plugin","status-publish","hentry","plugin_section-dashboard-widgets","plugin_tags-analytics","plugin_tags-churn-prevention","plugin_tags-reports","plugin_tags-rfm","plugin_tags-sales-dashboard","plugin_category-analytics","plugin_contributors-ehristov","plugin_committers-ehristov"],"banners":{"banner":"https:\/\/ps.w.org\/virtevo-insights\/assets\/banner-772x250.png?rev=3544788","banner_2x":"https:\/\/ps.w.org\/virtevo-insights\/assets\/banner-1544x500.png?rev=3544788","banner_rtl":false,"banner_2x_rtl":false},"icons":{"svg":false,"icon":"https:\/\/ps.w.org\/virtevo-insights\/assets\/icon-128x128.png?rev=3544788","icon_2x":"https:\/\/ps.w.org\/virtevo-insights\/assets\/icon-256x256.png?rev=3544788","generated":false},"screenshots":[],"raw_content":"\n

Stop wasting hours on manual WooCommerce reports.<\/strong><\/p>\n\n

Virtevo Insights gives you a clear analytics dashboard, predicts which customers are about to leave using RFM analysis, and automatically sends reports to your inbox \u2014 in 14 languages.<\/p>\n\n

A complete analytics toolkit for your WooCommerce store.<\/p>\n\n

What's Included<\/h4>\n\n
    \n
  • KPI Dashboard<\/strong> \u2014 Revenue, Orders, AOV, Net Revenue, Refunds with charts and a sales heatmap<\/li>\n
  • Product Performance<\/strong> \u2014 See what's selling and how categories compare<\/li>\n
  • RFM Churn Engine<\/strong> \u2014 Identify which customers are at risk of leaving<\/li>\n
  • Customer Profiles<\/strong> \u2014 Full purchase history, segments and churn scores<\/li>\n
  • Period Comparison<\/strong> \u2014 Month-over-Month, Quarter, Year-over-Year and YTD<\/li>\n
  • Advanced Analytics<\/strong> \u2014 CLV, revenue forecast, product affinity, coupon ROI, repeat-rate and inventory velocity<\/li>\n
  • Automated Reports<\/strong> \u2014 Scheduled PDF and Excel reports by email<\/li>\n
  • 14 Languages<\/strong> \u2014 English, Bulgarian, Portuguese, Chinese, Russian, Spanish, French, German, Italian, Dutch, Hindi, Polish, Turkish, Arabic<\/li>\n<\/ul>\n\n

    \ud83d\udd2e RFM Churn Prediction<\/h4>\n\n

    Our proprietary RFM engine scores every customer from 0-100% churn risk based on:<\/p>\n\n

      \n
    • Recency<\/strong> \u2014 How recently they purchased<\/li>\n
    • Frequency<\/strong> \u2014 How often they buy<\/li>\n
    • Monetary<\/strong> \u2014 How much they spend<\/li>\n<\/ul>\n\n

      Customers are automatically segmented into: Champions<\/strong>, Loyal<\/strong>, At Risk<\/strong>, Lost<\/strong>.<\/p>\n\n

      \ud83d\udcca Period Comparison<\/h4>\n\n

      Compare any two periods side by side:<\/p>\n\n

        \n
      • Month over Month (MoM)<\/li>\n
      • Quarter over Quarter (QoQ)<\/li>\n
      • Year over Year (YoY)<\/li>\n
      • Year to Date (YTD)<\/li>\n
      • vs Previous Period (automatic same-length comparison)<\/li>\n<\/ul>\n\n

        Visual overlay charts + detailed comparison table with % change and trend sparklines.<\/p>\n\n

        \ud83d\udce7 Automated Reports<\/h4>\n\n

        Set it up once, receive reports forever:<\/p>\n\n

          \n
        • Choose daily, weekly, or monthly<\/li>\n
        • PDF + Excel attached automatically<\/li>\n
        • Sent from your own store email \u2014 not from us<\/li>\n
        • Branded with your store name<\/li>\n<\/ul>\n\n

          \ud83c\udf0d 14 Languages<\/h4>\n\n

          English \u00b7 Bulgarian \u00b7 Portuguese (Brazil) \u00b7 Chinese (Simplified) \u00b7 Russian \u00b7 Spanish \u00b7 French \u00b7 German \u00b7 Italian \u00b7 Dutch \u00b7 Hindi \u00b7 Polish \u00b7 Turkish \u00b7 Arabic<\/p>\n\n

          Privacy<\/h4>\n\n

          Virtevo Insights processes only WooCommerce order data that already exists in your database. No data is sent to external servers. All reports are generated and stored locally.<\/p>\n\n\n

            \n
          1. Upload the plugin to \/wp-content\/plugins\/virtevo-insights<\/code><\/li>\n
          2. Activate the plugin through the Plugins<\/strong> menu<\/li>\n
          3. Navigate to Virtevo Insights<\/strong> in your WordPress admin sidebar<\/li>\n
          4. The free dashboard is ready immediately \u2014 no configuration needed<\/li>\n
          5. That's it \u2014 all features are available immediately<\/li>\n<\/ol>\n\n

            Requirements<\/h4>\n\n
              \n
            • WordPress 6.0+<\/li>\n
            • WooCommerce 7.0+<\/li>\n
            • PHP 8.0+<\/li>\n
            • At least 10 completed WooCommerce orders for churn prediction<\/li>\n<\/ul>\n\n\n
              \n

              Is it really free?<\/h3><\/dt>\n

              Yes, completely free. All features are included \u2014 the full KPI dashboard, RFM churn prediction, period comparison, advanced analytics, and PDF\/Excel reports. No credit card, no limits.<\/p><\/dd>\n

              Does this replace my SMTP plugin?<\/h3><\/dt>\n

              No. Virtevo Insights uses WordPress's built-in wp_mail()<\/code> function. Emails are sent through whatever SMTP or email service you already have configured (WP Mail SMTP, Mailchimp, etc.).<\/p><\/dd>\n

              Where is my data stored?<\/h3><\/dt>\n

              All data stays in your WordPress database. No data is sent to external servers.<\/p><\/dd>\n

              Does it work with WooCommerce HPOS?<\/h3><\/dt>\n

              Yes. Virtevo Insights is fully compatible with WooCommerce High-Performance Order Storage (custom order tables).<\/p><\/dd>\n

              How accurate is the churn prediction?<\/h3><\/dt>\n

              The RFM model is based on proven research. It calculates each customer's typical purchase cycle and measures how overdue they are. For best results, you need at least 10 completed orders.<\/p><\/dd>\n\n<\/dl>\n\n\n

              1.0.7<\/h4>\n\n
                \n
              • Final cleanup of internal handles and identifiers<\/li>\n<\/ul>\n\n

                1.0.6<\/h4>\n\n
                  \n
                • Fixed a fatal error on the Customers and Churn pages caused by an incorrect date method call<\/li>\n<\/ul>\n\n

                  1.0.5<\/h4>\n\n
                    \n
                  • Cleaned up readme and descriptions to accurately reflect the free feature set<\/li>\n
                  • Simplified internal code (removed unused plan\/pricing scaffolding)<\/li>\n<\/ul>\n\n

                    1.0.4<\/h4>\n\n
                      \n
                    • Updated Chart.js to 4.5.1 (latest stable)<\/li>\n
                    • Renamed all internal identifiers to use the unique \"virtevo_insights\" prefix (4+ chars)<\/li>\n
                    • Additional output escaping<\/li>\n
                    • Documented PDF template inline styles<\/li>\n<\/ul>\n\n

                      1.0.3<\/h4>\n\n
                        \n
                      • Tested up to WordPress 7.0<\/li>\n
                      • Improved output escaping and prefixing for WordPress.org compliance<\/li>\n
                      • Code quality improvements<\/li>\n<\/ul>\n\n

                        1.0.0<\/h4>\n\n
                          \n
                        • Initial release<\/li>\n
                        • KPI Dashboard with 6 cards and 4 charts<\/li>\n
                        • RFM Churn Prediction engine<\/li>\n
                        • Customer Profiles with segments<\/li>\n
                        • Period Comparison (MoM, QoQ, YoY, YTD, vs Previous)<\/li>\n
                        • Email Scheduler (daily\/weekly\/monthly)<\/li>\n
                        • PDF Reports (HTML-based, printable)<\/li>\n
                        • Excel Export (6 data sheets)<\/li>\n
                        • 14 languages<\/li>\n
                        • Dark\/Light theme<\/li>\n
                        • HPOS compatibility<\/li>\n<\/ul>","raw_excerpt":"Store analytics dashboard with RFM churn prediction, period comparison, and automated PDF\/Excel reports for WooCommerce.","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin\/314618","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin"}],"about":[{"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/types\/plugin"}],"replies":[{"embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/comments?post=314618"}],"author":[{"embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wporg\/v1\/users\/ehristov"}],"wp:attachment":[{"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/media?parent=314618"}],"wp:term":[{"taxonomy":"plugin_section","embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_section?post=314618"},{"taxonomy":"plugin_tags","embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_tags?post=314618"},{"taxonomy":"plugin_category","embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_category?post=314618"},{"taxonomy":"plugin_contributors","embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_contributors?post=314618"},{"taxonomy":"plugin_business_model","embeddable":true,"href":"https:\/\/ca-valencia.wordpress.org\/plugins\/wp-json\/wp\/v2\/plugin_business_model?post=314618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}